Larissa Yu

Hello! I'm a writer based in Sydney, Australia. I write content/copy for online and print, mainly across fashion ,beauty, health, wellness, fitness, lifestyle, travel, pop culture and roadtests/reviews.

A digital-first creative, I research, write, strategise and plan editorial content and commercial marketing communications with view to engagement and conversion including: blog posts, magazine articles, website copy, marketing collateral, brochures, pitch decks, packaging, print ads, social media paid ads & organic posts, EDM campaigns & CRM auto-flows, product roadtests + reviews, corporate comms, press releases, educational course guides and more. Experienced at interviewing subject matter experts, sourcing evidence-based studies & trials, and translating complex topics into easily understandable, relatable, entertaining language. Knowledge of SEO, audience segmentation + targeting, sales-focused copy and CX customer journey.

If you've landed here looking for my design portfolio, click here.

URBANSWEAT • 24/10/2024

Biohacking Your Way To Longevity

Biohacking (or human optimisation) is one of the hottest wellness trends right now. It involves making changes to your body, diet and lifestyle to improve health and wellbeing in an attempt to reverse ageing at a cellular level. We roadtested the science-backed treatments at REHUB wellness centre.

URBANSWEAT • 16/09/2024

Apple Cider Vinegar: The Gut Game-Changer

Interested in a health trend that’s being called a gut game-changer? Apple cider vinegar (ACV)… you’ve likely seen it being used online by wellness Insta-fluencers or even tried a shot of it yourself. But why is ACV creating such a splash, and should you incorporate it into your daily routine?

ACADEMY XI • 08/07/2024

Design Thinking: Elevate Course Guide

As a design thought leader, I was commissioned to write and edit this 18-page student course guide for leading edu-tech institution Academy Xi. Scope included writing, research, editing, proofreading, and matching tone of voice and formatting to existing course guide style.

URBANSWEAT • 04/01/2024

Can ChatGPT Replace Going To The Gym? Maybe.

The cost of living atm is no joke – so how exactly do you stay fit on a tight budget? This is where AI, specifically ChatGPT, enters the chat.

URBANSWEAT • 31/08/2023

The Trainers That'll Give You Feather-Light Freedom

Fact: There’s nothing quite like new workout gear to inspire you to be your best fitness self. When the new Under Armour UA Flow Velociti 3 trainers landed on my desk, let’s just say I was inspired… I tried them on for a quick 30-minute test run and didn’t take them off for two weeks straight. Here’s why.

REMEDY CONTENT • 08/08/2022

How to: Get the most out of hiring a designer

As a business owner, hiring a creative can be daunting if you’ve never done it before. As Remedy Content’s Creative Director, I've worked closely with all kinds of businesses and creative teams, both big and small. I’m here to share a few key things to make sure that your process is a smooth one!

REMEDY CONTENT • 03/03/2022

Branding 101: Before You Launch, Read This…

Branding is everything in business – if you don’t have your branding sorted, you’re not ready to start selling. Branding is your calling card to your customers, end-users and the wider industry and it's so much more than just a logo and website.

URBANSWEAT • 22/09/2021

"Five Ways Working From Home Made Me Healthier"

From reduced overheads to increased productivity, better employee satisfaction and retention rates, WFH has some definite benefits for some workplaces. My experience? WFH has offered up some massive personal & health benefits.

URBANSWEAT • 26/10/2020

Magnesium: 5 Reasons To Start Taking It Today

One in three people are magnesium-deficient and don’t even know it. Even with a healthy balanced diet, many people’s levels can be low. Here’s 5 reasons why we should all be taking more of this magic mineral.

URBANSWEAT • 19/10/2020

Hemp: Everything You Need To Know

The rise of hemp and CBD oil is one of the most exciting wellness trends in recent years. A common misconception is that it can make you ‘high’… sorry, nope! From clean beauty products to luxe bedlinen, superfoods and ethical fashion, here's why you should get on the hemp bandwagon.

REMEDY CONTENT • 08/09/2020

The 5 Biggest Design Mistakes Small Businesses Make

I was invited to share my insights with content agency REMEDY CONTENT about the most common design mistakes small businesses make. Studies show that design-led businesses outperform their peers and there is a clear link between design investment and increasing revenue and ROI.

SWIISH • 20/07/2020

Tried & Tested: Sleep Superfood Powder

Does the popular SLEEP Superfood Powder by Aussie wellness brand SWIISH actually work? As SWIISH's lead creative, Larissa is responsible for the brand look & feel and all things visual. She trialled the best-selling SLEEP Superfood Powder and here’s what she had to say.

URBANSWEAT • 18/03/2020

5 At-Home Workout Apps You'll Actually Use

Got cabin fever? As we all adjust to life indoors and the #newnormal during the global pandemic that is COVID-19, that doesn’t mean you need to sacrifice your usual sweat sesh. Staying fit, self-care and managing stress during these anxious times should be a priority.

URBANSWEAT • 07/03/2020

How To Stop Resisting Meditation

We should all try meditation. But like other health must-do’s, such as eating our greens and wearing SPF, it’s all a bit zzzzzzzzzzz and just too hard, right? Wrong! Here’s why meditation doesn’t have to be another tedious task on your endless to-do list.

URBANSWEAT • 04/03/2020

Studio Combined: Your New Fitness Obsession

If like me you prefer to stay fit and strong by doing anything BUT cardio (kill me now), then yoga, pilates and barre are your happy place. Studio Combined is a new boutique studio in the heart of Darlinghurst offering just that, a calming designer space that feels more like a high-end spa than a gym.

URBANSWEAT • 11/11/2019

Fast Five Fitness Presents

Need some last-minute Christmas stocking stuffers? We’ve got you covered! These five mini fitness presents are perfect for Kris Kringle or for a little something extra under the tree.

URBANSWEAT • 11/11/2019

10 Wellness Xmas Gifts You'll Want To Keep For Yourself

Good things come to those who sweat… and the URBANSWEAT Xmas Gift Guide delivers! From yoga mats and cheeky eco totes, to home gym kits and healthy cocktails, we’ve rounded up the top pick of wellness gear for the fitness fans in your life.

URBANSWEAT • 31/10/2019

Healing Crystals For Your Furry Friend

Here at URBANSWEAT we’re BIG animal-lovers. Must. Pat. All. Of. The. Dogs. So, with the increasing popularity of holistic medicine and new age therapies for humans, we wanted to know if these kinds of treatments would help our pooches!

URBANSWEAT • 11/07/2019

Why Trampoline Fitness Is The New Cardio

Rebounding boasts a slew of reputed health benefits from increasing aerobic endurance and improving balance, to helping maintain bone density. With studios springing up across Sydney, we visit Trampo-Line to see what it's all about.

URBANSWEAT • 07/07/2019

Why YBells Will Supercharge Your Workout

We sent our health and fitness writer Larissa Yu to try YBells, the innovative 4-in-1 hybrid weights that promise to replace all of your existing fitness clutter whilst delivering a killer cardio & resistance workout.

Load More Articles